Game Plan
There’s a lot of things you need to do, to have a successful SEO campaign. What should you do first? What is the most important thing to do?
START HERE: How to do SEO
This is how all the parts of the Curious Ants SEO guide fit together.
Website Design Best Practices (Updated 04/2025)
While SEO does not end with building a website, how a website is designed and constructed can affect its ability to get traffic from the search engines.
Website Launch Checklist (Updated 7/2022)
When we launch a new website there are several things we need to do to preserve our organic search traffic (and leads). The checklist, below, will help us reach this goal.
How to get keyword research data from Bing Webmaster Tools
You can use the free keyword research data from Bing to see what you should try to “rank” for in Google. Here’s how!
Build link-worthy content
The best link you can build for yourself or your client is one you don’t build, but earn.
How to build links using Connectively
Connectively (formerly HARO) is a free (and paid) service that connects reporters with potential sources for their articles. It can be a good way to get quality links to your website.
Using Ghostery for SEO success
A free browser plugin can give you a lot of help in your SEO campaign
How to do keyword research for a specific page
To optimize a particular page, you need to know what phrases your customers use to look for your offer.
How to get free keyword research data from Google Trends
An important part of keyword research is using data to evaluate which phrases you should focus on. Google Trends is a good way to do this for free.
How to get keyword research data from the Google Ads Keyword Planner
The best way to get data about keywords is from the Google Ads Keyword Planner- if you have access to it.
Add a site to the Knowledge Graph
Suppose your business does not have a local address or exists solely online. In that case, you should aim to get listed in Google’s Knowledge Graph.
