How to do SEO

This is how all the parts of the Curious Ants SEO guide fit together.

Why Is Search Engine Optimization Important?

There’s really no end to the number of things you need to do for a successful search engine optimization (SEO) campaign. The problem is: where should you start?

A clear DIY SEO process will help you know what you should spend time doing. This way, you’re not distracted by the latest thing everyone’s talking about and, instead, spending time on what moves the needle.

There are four basic pieces to any SEO campaign:

  1. Measure. Some overlook this, but if you don’t measure your SEO efforts, how do you know if it’s working or not? Also, many of the measurement tools will help you uncover technical issues or discover new opportunities. Don’t begin an SEO campaign unless you can measure your success.
  2. Technical. Learn how to help search engines identify, crawl, and index your website content. Before Google can serve your site to your customers, it needs to be able to crawl and read your site. After that, it can add your site to its index of web pages. If your site is not set up properly, Google may have a hard time with this. If it can’t read your site, no amount of “optimization” will help you.
  3. Content. On-page SEO involves optimizing site pages and blog posts in light of target keywords to boost their positions in search results. That is what most people think of when it comes to SEO. That’s part of creating effective content, but there’s much more to a productive SEO campaign than that.
  4. Links. Although somewhat controversial, links are fundamental to how Google’s algorithm works. If you try to cut corners and cheat as you build links, you can get into trouble with Google. Done right, this makes the difference between SEO success and stagnation.

Curious Ants will show you how to do SEO by giving you the tasks you need to perform to understand search intent and be found by your customers. Doing so can enhance your visibility on search engine results pages (SERPs) and drive more organic traffic to your site.

What should you expect from this SEO Process?

If you sign up for Curious Ants, you’ll receive a series of SEO processes that will show you how to do SEO. It is more than simply prioritizing keywords with high search volume to increase SEO ranking. These include:

  • Directions on the most important SEO tasks you need to do, including SEO keyword research, technical SEO, and link building.
  • A process to tell you the order in which you should do these items and which SEO tools you’ll need to do them (we recommend free tools like Google Keyword Planner and Google Search Console to get started).
  • A video showing you how to do this (using an example website).
  • A suggestion on how frequently you should do these SEO tasks as part of your SEO strategy.
  • Constantly updated processes based on changes in Google and recommendations from industry experts.

The SEO Game Plan Roadmap

In order to access The SEO Game Plan, you’ll need to signup for more access.

Do you simply need someone to do this for you? Free members can have this done for them at an extra cost.


Have a question about this process? Ask it here:

Get started doing SEO today

SEO seems hard- you have to keep up with all the changes and weed through contradictory advice. This is frustrating and overwhelming. Curious Ants will teach you SEO while bringing your website more traffic and customers- because you’ll learn SEO while doing it.