Office Hours

Members of The Colony can ask their SEO questions in a weekly office hours. Here’s some of the recent office hours events.

Ask your questions by signing up for The Colony plan.


How Can I Come Up with Content Ideas to Start Writing?

Originally posted on January 25, 2022 | Posted in Office Hours

The most difficult part in writing is coming up with the initial ideas. Here are some suggestions to help you get started.


How is Using Case Studies As Content Helpful?

Originally posted on January 25, 2022 | Posted in Office Hours

Case studies can be helpful for the client and for SEO when they are done right.


What Are The Challenges of Marketing for Franchises?

Originally posted on January 18, 2022 | Posted in Office Hours

It can be frustrating to market for franchisees and franchisors, here’s why.


How to charge for link building as a service?

Originally posted on January 11, 2022 | Posted in Office Hours

Link building plays a significant part in SEO, but how should you charge for this service?


Should you issue a press release?

Originally posted on January 11, 2022 | Posted in Office Hours

Writing an effective press release can be the key to building your brand’s reputation, driving traffic, and growing your online presence. But is it for you?


How helpful is hyper-local link building?

Originally posted on January 11, 2022 | Posted in Office Hours

Finding a relevant local blog for guest blogging can be challenging but valuable for your SEO campaign.


How to compete against the big guys in SEO?

Originally posted on December 28, 2021 | Posted in Office Hours

SEO can be overwhelming when it comes to competition, especially against bigger opponents. This is how you should do it.


Should I use Yoast or All-in-One SEO?

Originally posted on December 28, 2021 | Posted in Office Hours

Yoast and All-in-One SEO are two popular plugins. Which should you choose?


Should your blog focus exclusively on keywords?

Originally posted on December 28, 2021 | Posted in Office Hours

When writing a blog post, how much should you worry about keywords?


How important are citations in local search optimization?

Originally posted on December 22, 2021 | Posted in Office Hours

Any successful SEO campaign needs to work on local SEO, but do citations help on that aspect?