The world is crazy right now, but the show must go on! Added a lot of new things to the Game Plan, this week!
For one, I produced the process for writing a blog post for maximum SEO benefit. Blogging is one of those thinks you can’t do too often. There are lots of benefits from it including long-tailed traffic, internal link opportunities, and even earning organic links to your website. This process even includes a famous rant about blog categories and tags. If you’re a client of mine, I’m sure you’ve heard it before!
I also updated the process explaining how to add schema to your website. This used to be an entire step in the Game Plan. I removed it because it’s more of a sub-step that can occur in several different places. For instance, you should review your schema each week in your weekly technical SEO audit. You should also consider this when optimizing a page or adding a blog post.
On a roll, I didn’t stop there. I completed the process for competitive link research. This is the process by which you look at your competitors and see where they’re getting links to their site- so you can get better links to yours. Along with this I created two new processes: the skyscraper technique and the broken backlink method.
These processes will be available to paid subscribers to The SEO Game Plan.
I learned something new this week and made a small tweak to the process for keyword research on a specific page. One of the values of The SEO Game Plan is that I keep updating the processes, as I learn new things (or things change).
I decided to make an article available to any user, this week: Everything you need to know about link building. While I think the article is valuable, it’s not really a process. In fact, it might be a better explanation of why all the link building processes (which are private to paid users) are so important. Maybe this will even incentivize you to become a paying user!
SEO seems hard- you have to keep up with all the changes and weed through contradictory advice. This is frustrating and overwhelming. Curious Ants will teach you SEO while bringing your website more traffic and customers- because you’ll learn SEO while doing it.