Blog
Onboarding Best Practices for Marketing Clients
Onboarding new clients can be frustrating for marketers, but with some preparation, it doesn’t have to be.
Should You Combine UTM Codes with Anchor Links?
UTM codes you add to links help you track the performance of marketing campaigns. However, should you add them to URLs that can be clicked or seen by the search engines?
Updates for the week of April 5, 2024
Google keeps changing things. This week they changed the name of Google Analytics conversions to “key events.”
Update for the week ending March 8, 2024
Local listings (like a Google Business Profile) is a lifeline for many small businesses. I’ve updated the process to help you better serve your clients.
Is Changing URLs a Good Idea?
You may have good reasons to change a URL on a webpage, but there are some important things you need to know before you do it.
Should A Business Transition to a Better Domain for SEO Purposes?
What is the right way to change domains without messing up SEO? Learn how to do it and when it should be done.
Updates for the week ending February 16, 2024
Conversion rate optimization is important on any website- whether or not you’re doing SEO. This week I simplified and consolidated my process in Curious Ants. I also added a way to get some extra help from me.
How is Conversion Rate Optimization Part of SEO?
What can you do with SEO when you’re getting traffic but not conversions? Here’s how to make conversion rate optimization part of SEO.
What Are the Best Practices for Creating Location Pages?
It’s hard to know when to use location pages on your website. Here is some advice on how to handle it.
Can You Do SEO on a GoDaddy or Other CMS Website?
Every CMS has some unique capabilities. How does that affect doing successful SEO for websites?
