In Office Hours this week, we attempted to discern why traffic to a website was down and determine whether or not that was a problem.
Sometimes traffic goes down- sorry. This might be the result of picking the wrong SEO tactics. It could be a result of other, outside factors. In this week’s Office Hours we look into the data to see if this is really a problem (or not).
However, don’t forget: traffic is nice but customers are better. If traffic is down but you’re still getting new customers, it might not be a problem. A lot of traffic could be people who would never become customers. Don’t put a lot of effort into chasing those visitors if they won’t help your company’s bottom-line.
SEO seems hard- you have to keep up with all the changes and weed through contradictory advice. This is frustrating and overwhelming. Curious Ants will teach you SEO while bringing your website more traffic and customers- because you’ll learn SEO while doing it.