Blog
How Do You Offboard an SEO Client When They Move to Another Agency?
Everyone loses a client from time to time. Learn how to offboard them properly while protecting your agency.
What Is the Best Way to Verify Google Search Console with a Website?
Verifying Search Console with the TXT by the DNS record is the best way to do it, but it’s not the only way to do it.
Updates for the week ending January 5, 2024
This week I replaced an old link building service with a new one and am suggesting you use another webmaster tools service.
Location-Based Optimization Vs. Reaching National Markets
Should your SEO efforts be aimed at your local market or have a nationwide reach?
How Do You Apply Keyword Research to Non-English Languages and to Smaller Volumes?
You don’t have to be multilingual to understand how to apply the keyword research process to non-English sites. Here’s what you need to know.
How Do You Decide Between Client-Preferred Search Terms and Terms Customers Use?
Customers don’t always know best when it’s about keywords. How can you convince them that their preferred terms may not be the best for SEO?
Updates for the week ending December 15, 2023
I was thinking about on-page optimizations this week so I updated a couple processes.
Updates for the week ending December 1, 2023
Google keeps changing things- as they do- and I updated a couple of processes as a result. This doesn’t change what you do- but change where you might find it!
Does Your Business Name or Brand Matter for SEO?
How should new businesses name themselves, and should SEO play a part in their brand?
AI Isn’t Going Anywhere. How Can We Use It Properly for Web Development?
AI isn’t likely to replace professionals, but we do need to learn to work with it. Here are some tips for web developers.
