How important is the H1 tag in SEO?

H1 tag is usually the headline on each page on your website. Does that mean it is more important than the standard text SEO-wise?

Have a question about this process? Ask it here:

Get started doing SEO today

SEO seems hard- you have to keep up with all the changes and weed through contradictory advice. This is frustrating and overwhelming. Curious Ants will teach you SEO while bringing your website more traffic and customers- because you’ll learn SEO while doing it.