Blogging for SEO and Google’s Manual Review Guidelines (07/08/2020)

Office hours for the week of July 8, 2020.

This week we discussed blogging, when it comes to SEO. We answer questions like what we hope to accomplish from our blog, how to “optimize” a blog post”, and how to avoid cutting corners when writing content (quality trumps quantity every time).

We also discuss Google’s Manual Review Guidelines and how they affect our SEO efforts.

We also talk about a couple tools that I like to use: Ghostery (to exclude my visits from my clients’ sites), Keyword.io (to find questions people ask about my topics), and HARO (for link building).

Do you have an SEO question you’d like to ask during office hours? Signup for The Colony Plan and you can join us each week.